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what is cbd water

What is cbd water

Purified water, natural flavorings, food-grade pink Himalayan rock salt, citric acid, U.S. grown, hemp-derived CBD

Key Ingredients

The A88Infused™ CBD Water goes through the same reverse osmosis purification process as our A88Infused™ Flavored Waters. It is then infused with premium CBD extract and zesty lemon-lime flavor for a fresh taste in every sip. Our unique formula ensures no earthy aftertaste—so drink up!

What Does CBD Water Do?

In order to validate the feedback they received on their water-soluble CBD formula, they solicited independent PK studies to match their C10™ to traditional oils and isolates. The results from these third party studies proved that C10™ absorption rates were 10x the concentration of oil-based tinctures after only 10 minutes, as compared to 2 hours for oils.

What is cbd water

Courtesy of Dram

“We added [adaptogenics] primarily because we found them to be effective in our own lives,” explained founder/owner Shae Whitney. “But also because there’s a ton of drinks coming out that are straight CBD, and we wanted to do something that was different. CBD is wonderful and has great health benefits, but so do other plants.”

CBD water brands like Recess and DRAM have garnered grassroots following using Instagram | Courtesy of DRAM

Based in New York, the company has some of the best branding we’ve seen in the CBD space. We dare you not to think, “Damn, they’re good at Instagram” when scrolling through their feed. Recess currently offers three flavors: Blackberry Chai, Peach Ginger, and Pomegranate Hibiscus, which can be bought online as a “sampler” that includes two of each. It can be found in stores in NYC, Southern California, and Miami, with new markets launching this year and next.

DRAM Apothecary

“Nationwide, CBD is legal to consume on its own,” explained Robertson Allen, Ph.D., a senior consultant at The Hartman Group, which advises food and beverage companies on consumer trends. “But when you’re putting CBD in a food or beverage product, then it becomes more of a regulatory issue that’s under the purview of the FDA.”

Courtesy of Present

Keep in mind that even though CBD from hemp is legal federally, each state has its own laws, and it may be illegal to possess where you live. The laws get even more hazy for sparkling drinks that incorporate CBD.

Sprig

Michael Lewis, CEO of the CBD sparkling soda maker Sprig, said that the FDA has been clear about CBD in food and drink. “It’s simple,” he said. “The FDA does not allow CBD in food products today. It’s in conflict with the Farm Bill, which broadly legalized hemp and removed it from the controlled substances act. There’s been a lot of pressure on the FDA from both Congress and the public to allow these products.” Lewis predicted that the FDA will likely approve CBD for consumption (along with regulations for those companies producing it) between now and the beginning of 2020.

Lewis’ Sprig offers a line of sparkling sodas without any adaptogenics, and he believes that the science isn’t quite there when it comes to the benefits of combining CBD with additional ingredients. Regardless, it’s clearly generating interest. Although companies are reluctant to give out their sales figures this early in the game, things are looking promising. For example, two of DRAM’s four sparkling water cans are currently out of stock, and the company recently partnered with a little distribution company called Coors to help expand its footprint. And when Big Beer gets involved, it’s a pretty good sign that things are about to become more and more ubiquitous.