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top cbd brands by revenue

Top cbd brands by revenue

$468 / Year
$708 / Year

Sales of the leading CBD brands in convenience stores in the United States in 2020 (in million U.S. dollars), by quarter

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Top cbd brands by revenue

The US CBD market has made significant progress since the Farm Bill passed in 2018 and 2020 has brought unique challenges. Despite the social and economic impact of a global pandemic, the industry continues to show signs of strength with healthy consolidation, consumer spending, and investment in strategic marketing. Because the market has seen both sizable expansion and consolidation in 2020, the top 20 brands have technically lost share but still maintain the majority piece of a now much larger pie. As of July 28, 2020 the top 20 CBD companies make up over 17% of the total US CBD market.

Types of Top CBD Companies

  • Powerful CBD-only companies, which have been able to further develop reputations and establish brand loyalty, refine and improve marketing strategies, and grow larger and more diverse customer bases despite barriers faced under past and current regulatory systems. Examples: Charlotte’s Web, CV Sciences.
  • Cannabis companies, typically multi-state operators (MSOs), leveraging vast dispensary and retail distribution networks, supply chain infrastructure, brand recognition and capital to create or expand successful CBD lines. Examples: Curaleaf Hemp, Columbia Care.

Charlotte’s Web

CBDistillery has created a robust online model with athletic sponsorships and influencer marketing, alongside accessible pricing. They have gained a s trong presence online and in independent pharmacies. They are particularly effective in addressing smaller, overlooked markets with tailored local advertising.