CBD oil usage is growing among PGA Tour members as golfers continue to seek ways that allow them to continue competing at a high level. /PRNewswire/ — Kadenwood, LLC, a leading consumer seed-to-shelf CBD company dedicated to fostering trust and transparency in the mainstream wellness category,… CBD oil is fast-becoming an essential staple for these professional golfers, helping with their performance, recovery and mindset. The community is growing.
CBD oil gaining traction with professional golfers
Golf may not be judged to be as physically grueling as other sports, but it still can take a toll on the athlete. In a bid to find ways to remain mentally and physically fresh, golfers are seeking the help of cannabidiol oil.
As more athletes seek ways to handle pain and gain an edge, leagues and governing bodies will be pushed to make decisions on CBD oil. Pro golfers are the latest to turn to CBD.
Through its rise in popularity on the PGA Tour Champions (the senior tour), CBD oil has slowly gained acceptance across the PGA Tours even though officials remain cautious due to where it derives from.
“There is no guarantee that what is on the label is actually contained in the product,” said Andy Levinson , the PGA Tour senior vice president of tournament administration to ESPN.
CBD oil is derived from marijuana plants. Studies and anecdotal evidence suggest CBD oil usage reduces anxiety, inflammation, sleeplessness and chronic pain. CBD oil chemicals interact with the receptors for both the brain and the immune system, according to Healthline.com . The cells react to chemical signals, which lead to painkilling and anti-inflammatory effects to assist with pain-management.
Tetrahydrocannabinol, according to Healthline.com , has the same medical benefits as CBD. However, THC is the main psychoactive component in marijuana; it causes the high people experience when using the drug. While both compounds interact with a body’s endocannabinoid system, CBD can be used by athletes and is legal all over the world. THC is banned by the World-Anti Doping Agency , whose standards the PGA Tour enforces.
However, the uncertainty on the part of PGA officials arises from the FDA’s inability to regulate CBD products, leaving athletes unsure of what they are ingesting.
“Everybody (on the Tour) was taking a wait-and-see approach,” Scott McCarron, the No.1-ranked player on senior tour, told ESPN. “They (golfers) want to make sure it is legal and there is nothing in it.”
In 2018, WADA listed CBD as an exception among cannabinoids on its List of Prohibited Substances and Methods , while marijuana and THC remain prohibited. The decision opened the door for CBD to be considered as an alternative for athletes.
PGA Tour golfers are held accountable by the PGA Tour’s anti-doping policies. According to Golfworld.com , cannabinoids such as marijuana and hashish are prohibited. PGA Tour pro Robert Garrigus returned from a three-month suspension, which he attributed in March to marijuana.
McCarron did his research before taking CBD oil to help him sleep at night. That was more than two years ago when he was at risk of being sanctioned, and he is among those on the PGA Champions Tour who use CBD oil. He still stresses the importance of being educated on what is going into your body and on the risks of being negligent.
“If you’re on the PGA Tour, you better do your homework and make sure there’s nothing in it that can give you a positive test,” McCarron told ESPN in July 2019.
In the past two years, CBD companies and touring pros have formed business relationships. Functional Remedies EndoSport has more than 50 players on the tours who are using their products. At first, players were hesitant, concerned with testing positive for THC, but the company overcame those concerns.
“It is also a natural product, so then word of mouth, it really took off,” Steve Patterson, the director of sales at Functional Remedies EndoSport, said to ESPN. “That’s where the popularity and acceptance came in.”
Two-time Masters winner Bubba Watson is another big advocate of CBD oil. Watson was looking for a way to treat inflammation and enhance sleep.
“It’s all about safety,” Watson said in an interview with Forbes. “I’ve got to have safety; I’ve got to (take) drug tests. I’ve got to do all of these things and to protect myself and to play competitive golf.”
Watson announced in May 2019 a partnership with the CBD oil company cbdMD, The multi-year deal calls for its brand to be visible on his headwear.
“cbdMD is the safest on the market, and I am proud to partner with them to help millions feel better,” Watson said.
Retired NFL players Steve Smith Sr. and Jonathan Stewart also recently partnered with the firm. “After the constant contact and injuries my body endured throughout my career in the NFL, cbdMD has been able to help me live a better quality of life during retirement,” Stewart said in a press release.
Golfers are prepared to keep pushing the narrative of the positive impact that CBD oil has on their sport in hopes of eliminating its misconception.
“When you find out what’s really in it, what isn’t in it, that it’s natural and that the levels of THC are so minute, I think it’s going to continue to take off,” McCarron said.
Corey Kirk is a masters sports journalism student at Arizona State University
Editor’s note: For the coming 2019-2020 academic year, the Global Sport Institute’s research theme will be “Sport and the body.” The Institute will conduct and fund research and host events that will explore a myriad of topics related to the body.
Pro Golfer Rickie Fowler Announced as Newest Ambassador for Kadenwood, LLC, Consumer Seed-To-Shelf CBD Company
NEWPORT BEACH, Calif. , June 10, 2020 /PRNewswire/ — Kadenwood, LLC, a leading consumer seed-to-shelf CBD company dedicated to fostering trust and transparency in the mainstream wellness category, announced today the addition of PGA Tour Pro Golfer Rickie Fowler as it’s newest brand ambassador. Fowler will be featured in the promotional campaign for its brand of performance-based CBD personal care products, LEVEL SELECT ™ , which helps users maintain a healthy and active lifestyle, from smaller everyday activities to physical exercise, competitive sports and more.
Pro Golfer Rickie Fowler Announced as Newest Ambassador for Kadenwood, LLC, Consumer Seed-To-Shelf CBD Company
Developed to meet the needs of each consumer, LEVEL SELECT ™ CBD Sports Creams, Roll-Ons, and Oil Drops feature a proprietary blend of Broad Spectrum CBD and are available in three levels of intensity, allowing users to select a potency to match their needs. All LEVEL SELECT ™ products contain the purest form of CBD oil, without any THC, created through Kadenwood’s unique vertically-integrated seed-to-shelf production technologies.
“As an athlete, I’m constantly looking for ways to improve my performance and LEVEL SELECT ™ CBD has been an instant game-changer for me,” said Fowler. “What sets the brand apart for me is not only its effectiveness, but its strong commitment to quality. I take comfort knowing that former U.S. Surgeon General Richard Carmona is involved with the company, advising the brand. LEVEL SELECT ™ truly makes it easy for consumers to discover the benefits of CBD, with a variety of products and potencies. So, whether I’m on my feet all day at a tournament, sore from a workout, or just recovering from a day of travel, I can find just the right product to help me recover.”
The addition of Fowler expands Kadenwood’s roster of professional athletes, which includes Heisman Trophy winner and former NFL quarterback Carson Palmer , MLB legend and former LA Dodger Steve Garvey, and gold medalist and basketball hall of famer Ann Meyers Drysdale . He joins them in an ongoing advertising campaign, running nationally across broadcast and digital platforms, highlighting the performance-driven qualities of LEVEL SELECT ™ .
“Rickie has made a tremendous impact on the world of professional golf and the broader golfing community,” said Erick Dickens , CEO and Co-Founder of Kadenwood. “Rickie is the perfect partner for our brand and a great addition to our team of exceptional athletes who exemplify the versatility of our products. We look forward to seeing the LEVEL SELECT ™ logo out on the course with Rickie as he champions the message of quality, performance-based CBD both on tour and in our national advertising campaigns.”
Rickie Fowler is routinely one of the top ranked golfers in the world (currently 17 th ). The five-time PGA Tour winner and four-time Ryder Cup team member has quickly become a young veteran in the conservative sport that’s currently seeing a swift adoption of CBD. Since being cleared for use by professional players in 2018, CBD has grown in prominence among the golfing community, with tour members increasingly seeking out CBD products to help treat ailments like inflammation and muscle soreness from years of wear and tear on their bodies.
Designed to lead the way for high-quality personal care CBD products, LEVEL SELECT™ has become a breakthrough player in the market, offering consumers an innovative way to experience Kadenwood’s proprietary CBD, which is developed to the highest standards across quality and potency.
LEVEL SELECT ™ is available at LevelSelectCBD.com.
CBD is a non-intoxicating cannabinoid found in cannabis. After tetrahydrocannabinol (THC), cannabidiol (CBD) is the second most abundant cannabinoid in the plant and is known to have many therapeutic benefits, including anti-inflammatory, analgesic, anti-anxiety and seizure-suppressive properties.
About Kadenwood, LLC
Founded in 2019, Kadenwood is a privately-held consumer products lifestyle company relentlessly focused on shaping CBD into a trusted and safe mainstream wellness category. To drive this mission, Kadenwood is backed by decades of CPG marketing and category innovation expertise and industry-leading, vertically-integrated CBD farming to ensure quality CBD oil from seed-to-shelf that contains no THC. In Fall 2019, Kadenwood launched its first branded products under LEVEL SELECT ™ in personal care.
Do professional golfers use CBD oil?
An increasing number of golf professionals have come out in support of CBD, advocating that it helps improve their performance in all kinds of ways. As with most modern sports, and in today’s influencer-centric market, having high-profile players become advocates for a particular product or brand is not something to be underestimated.
For CBD, the advocacy of professional golfers has been instrumental in promoting plant-based wellness not just as an ‘alternative’ but as something to build a strategy around. When it’s that strategy that wins you competitions, it’s no surprise that so many pro golfers support CBD.
Without further ado, we’re going to look at some of the pro golfers who reportedly use CBD oil. The use of CBD oil for golfers has reached such heights that perhaps did not seem possible some years ago. Here are some of the professionals spreading the word.
Multiple major champion and PGA Tour mainstay, Bubba Watson, is said to be a long-term CBD advocate, and uses it to boost his longevity in the game and maintain a balance between his sporting life and active family life.
With his powerful drive and aggressive style of play, CBD has helped Bubba develop the physical side of his game so that he can play better and for longer periods of time. Inspired by older trophy winning players like Phil Mickelson, Watson is now a keen advocate of CBD and regularly comments on its benefits.
PGA , Scott McCarron, has reportedly been using CBD products for over two years and is one of the more senior high-profile golfers to support plant-based wellness. From age-related aches and pains to common golf injuries like elbow tendonitis, McCarron has found CBD impactful in recovery and rehabilitation.
It has also allowed him to play more; in 2019, he reached three Tour wins and played in around 26 events in that one year. In fact, only three of the top 100 ranked players took part in more tournaments than McCarron that year..
A long-term sufferer of psoriatic arthritis, Phil Mickelson is said to have found significant relief from the physical symptoms of his condition, as well as other physical ailments and age-related complaints.
In a long and much-celebrated career which recently culminated in a famous, record-breaking win at the US PGA Championship, CBD has been a fairly late discovery for Mickelson but one that has already proven its worth on and off the tee.
Billy Horschel is another professional golfer who has reportedly embraced CBD and its benefits. The PGA veteran recently won the WGC-Dell Technologies Match Play tournament in Texas, and credits CBD for the mindset that helped win him many of his trophies.
One of the biggest advantages for Horschel is the peace of mind and focus that CBD gives him. Sleep quality was another consideration for Horschel, allowing him full recovery between games.
In his long and storied career, David Toms has experienced almost as many injuries as he’s had trophies so he’s no stranger to the anti-inflammatory properties of CBD. Among his major achievements in the sport is the 175-week period he spent in the top 10 of the Official World Ranking between 2001 and 2006, during which time he won his first and only major championship.
What are the benefits of CBD oil for these golfers?
Above are just a few of the many professional golfers who supposedly use CBD and are advocates for plant-based wellness. For golfing performance, CBD holds many benefits in terms of performance, physical recovery, and mental strength.
Here are the biggest benefits of CBD oil for golfers. Visit our CBD & Golf page for more information.
Better performance under pressure
All golfers know the kinds of high-pressure situations that can crop up during a game. CBD can help whether you’re stuck in a rough patch or you’re a couple of putts away from the hole. It’s proven to improve your concentration and can help to modulate your emotion when you’re in a tight spot.
It can help reduce anxiety
Most of the professional golfers say that CBD has had near-profound effects on their anxiety, improving their state of mind by reducing anxious feelings or trepidation during a game. If this is an issue for you, CBD oil can help.
Increased sleep quality
CBD is said to have a positive effect on our REM sleep (the deepest cycle of sleep), ensuring that we’re well rested and physically prepared.
It can also help with physical recovery
One of the earliest and most significant findings in CBD research was that it could have anti-inflammatory properties. This means it can help you bounce back from injury and reduce soreness from a recent game. For professional golfers, this allows them to play multiple games in a short amount of time (perfect for competitive tournaments).
Browse our range today
If it’s good enough for the professionals, it’s good enough for us. Our range of CBD oil could help you raise your game. If you’d like to learn more about our products and the benefits of CBD for golf, head over to our blog where we have guides and resources for both amateur and professional golfers. We also have plenty more information on our FAQs page, so be sure to take a look. Alternatively, sign up to our newsletter for regular updates and offers.